Moby may have become a bona fide pop star when his landmark album 'Play' sold over 10 million copies back in 2000, but when it comes to the music of current chart-toppers like Ke$ha, Rihanna, Britney Spears and the Black Eyed Peas, he just can't relate. In fact, he thinks "music" is the wrong word for what they're putting out.

"It's fun, but I don't think of it as music," he says. "It's manufactured. I appreciate it as pop culture phenomenon and some of the songs I like if I hear them in a shopping mall or something, but it doesn't function as music for me."

Long before 'Play' became an international blockbuster, Moby cut his teeth making progressive house and techno-flavoured dance music in the '90s, with club hits like 'Go' and 'Everytime You Touch Me.' Yet he doesn't feel that the current crop of dancey Billboard bangers contain the emotional resonance of real music.

"Music is something that communicates emotion and integrity in a really interesting, direct way," he says. "And when I listen to the pop music you're describing, it's hyper-produced corporate product. That isn't really even a criticism, but I just think calling it music is a misnomer.

"It's advertising for ringtones."

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