Jay-Z and Beyonce are making sure no one cashes in on their baby’s good name. The R&B/hip-hop power couple filed an application on Jan. 26 with the U.S. Patent and Trademark Office to protect Blue Ivy‘s name, reports the Washington Post. The trademark will help reserve her name for a future line of baby carriages, baby cosmetics, diaper bags and kids apparel.
One more reason the world can’t wait to see Blue Ivy Carter: everyone who’s been lucky enough to do so already can’t stop gushing about how adorable she is!
In fact, Blue’s beauty left Beyonce‘s bestie Kelly Rowland speechless. ”We all just stared at her,” Rowland told E! News. “I just stared at her. She is so beautiful.”
Jay-Z‘s popular hip-hop clothing line Rocawear laid off half of its employees on Jan. 6, one day before Blue Ivy Carter was born, reports New York Post. According to the New York State Department of Labor, 28 people out of a staff of 56 were let go for “economic” reasons.
While Beyonce and Jay-Z‘s pals are gifting them with loads of posh, luxe gifts for week-old daughter Blue Ivy, which they are donating to charity, Bey’s ‘Telephone’ partner Lady Gaga sent the infant a cute and customized onesie that could only have come from the likes of Gaga. We’re hoping that Bey holds onto this gift for her little girl.
After debunking accusations that Blue Ivy was named after the spawn of Satan, other allegations against the newborn are being dismissed as well. The Health Department has cleared Lenox Hill Hospital in New York City of two complaints that claimed Beyonce and Jay-Z‘s security hindered other parents from seeing and caring for their own babies.