Throwback Thursday: The Spice Girls
There once was a world we all lived in where friendship would never end and if you wanted to be someone's lover, you had to love their friends. That glorious world, was the world created by The Spice Girls.
The Spice Girls were an empire of "girl power." They began as a British pop girl group, comprised of Melanie Brown (Scary), Melanie Chisholm (Sporty), Emma Bunton (Baby), Geri Halliwell (Ginger), and Victoria Adams (Posh), in 1994.
After signing with Virgin Records they broke out with the single "Wannabe" in 1996, which became a number one hit in 30 countries. Their debut album, Spice, sold more than 28 million copies worldwide, making it the best-selling album by a female group in music history. I'm willing to bet there are people who still download the album today. After selling more than 80 million records worldwide, they have become the best-selling female group of all time and one of the best-selling pop groups of all time.
They are the female equivalent of The Beatles.
Just like The Beatles, the Spice Girls made their own movie, Spice World. It was a lighthearted fictional comedy about crazy events leading up to one of the group's shows. The movie was released on Super Bowl weekend in 1998. It broke the record for the highest-ever weekend debut for that weekend. In total, the film made $77 million worldwide, a $100 million take in with cinema tickets and DVD sales.
The Spice Girls have been deemed one of the most successful marketing engines ever. We saw Spice Girls clothing, jewelry, accessories, school supplies, lunch boxes, Barbie dolls, etc. Their success was estimated at around $500-800 million between 1996 and 1998. The group, alone, made $75 million a year.
That's a lot of GIRL POWER!